Flagship Workshop

Kill the Company.

Become your most dangerous competitor before someone else does.

What it is

A high-energy innovation session that turns your team into your own toughest competitor.

Teams step into the shoes of their fiercest hypothetical competitor. They identify threats, generate solutions, and select winning ideas to future-proof the business — all in one session.

Format
In person or virtual
LENGTH
90 min – half day
GROUP SIZE
15 – 50+

How it works

Three moves. One session. A clearer picture of what's coming and what to do about it.
01
Become

Step into the role of your most dangerous competitor. Who would want to take you down, and how would they do it?

02
Threaten
Identify the real vulnerabilities. 300+ threats can surface in 30 minutes. Nothing is off limits.
03
Leave with
A prioritized list of threats and the solutions your team generated to beat them to market.

Kill the Company flips the table. Instead of defending what you’ve built, your team spends a session thinking like the competitor who wants to destroy it — mapping your vulnerabilities, identifying your blind spots, and generating the ideas that could take you down. Then you own them first. It’s the most-run innovation workshop in the world because it produces real answers to the question every leadership team is quietly asking: what are we not seeing?

RESULTS

In one room.  In hours.
Threats identified in 30 minutes
0 +
thompson reuters
Solutions generated immediately after
0 +
CIRCUIT
Year on year

Brought back repeatedly by clients

Google · Cox · Aboitiz · Serco

"Great program! Found the Kill the Company exercise equally useful for my team."

— Senior Leader, Aboitiz
Book Kill the Company for your team.